affiliate marketers

Affiliate Marketing – A Guide for Complete Beginners Part 2

Welcome to part 2 of this 4 part series about affiliate marketing for beginners.

If you missed part 1 of the series then as a beginner affiliate marketer I strongly suggest you go check it out first and then come back to this part 2 of the series.

In part 1 we looked at a whole lot of critical things for affiliate marketing including “What Really Is Affiliate Marketing?” “How does affiliate marketing actually work?” “What is the Different Types of Affiliate Programs?” and a whole lot more.

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If you prefer to listen then here’s my podcast version BUT please dont forget to leave me your comments below – that’s the “lifebood of my business” and your feedback is always appreciated so much.

In this post we’ll cover:

7 Key Reasons Why You Should Consider Affiliate Marketing
How Can I Make Money From Affiliate Marketing?
What Affiliate Programs Should I Select?

As a beginner affiliate marketer you’re probably thinking what the heck are all those terms about.

I truly understand if at this stage you’re a bit overwhelmed and a tad confused.

But hang in there with me and I’ll do my best to make this affiliate marketing thing as easy to understand as I possibly can – but if I don’t then please tell me in your comments below.

I will definitely follow up with you if you want and do my best to clarify all this affiliate marketing business. OK?

Well let’s get started.

affiliate marketing7 Key Reasons Why Should You Consider Affiliate Marketing?

Here are 7 simple yet very practical reasons why you should seriously consider affiliate marketing when you are first setting out to make some money online:




  • It’s Cost effective: Marketing on the internet is inexpensive because you don’t have to spend time and money creating your own products as they are already developed by the seller. You don’t need a physical business location and you don’t need to hire any employees.
  • You Have Global Market: Online marketing gives you the opportunity to reach and market to people everywhere quickly and easily.
  • There are No Fees: Good news. There are no fees to join affiliate programs.
  • No Storage or Shipping Problems: You don’t need to worry about storage, packing or shipment of the product. They are all taken care of by the seller.
  • No Need for Customer Support: As an affiliate marketer you avoid all the time consuming hassles of providing any customer support or dealing with consumer complaints. The vendor does all that for you.
  • Earn Passive Income: A regular job can give you a fixed income as long as you continue to work. However, as you grow your marketing skills as an affiliate marketer you can create a steady flow of income even when you are not in front of your computer.
  • You Can Work from home: If you follow my suggestions and avoid becoming one of the 90% online failures by new marketers, you can make enough money to more than replace your current JOB.

Maybe it will make you smile just thinking about not having to go work at the same time every day or getting stuck in traffic. Working in the comfort of your own home is a very big plus for many affiliate marketers.

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How Can I Make Money with Affiliate Marketing?affiliate marketing

There are no limits to the amount of money you can make with affiliate marketing. The amount you earn will depend on your marketing skills, your network, your email list and types of products you choose to promote.

When it comes to setting up a website one of the easiest and fastest ways is to use a WordPress blog.

If you’re technically challenged like me then pay $5 to some on Fiverr who can have your blog site up and running in a few minutes.

When you are promoting your affiliate offers there are different views about whether you should try to directly sell them on your blog


use your blog instead to build your own target audience and then sell your affiliate products to your email list.

I much prefer the latter as you can see in this blog post called “Affiliate Marketing – Profit By Not Selling”

Here is a quick summary of 6 of the top affiliate programs to help you make a decision about which one is best for your affiliate marketing business.

What Affiliate Programs Should I Select? 

  1. ClickBankaffiliate marketing

ClickBank provides beginner marketers with some unique features that make it a really good place to get started.


2 key things about ClickBank are that you can sign up without having a website plus it offers lots of educational and service support to help you develop your website and build your audience.

Unlike other affiliate programs ClickBank is the distributor for its products rather than just being a middleman between you and third parties.

So you are always dealing directly with the product supplier and you don’t have to rely on anyone else to look after your customers and pay you the commissions.

ClickBank specializes in downloadable digital information products, which is always in high demand with lots of website traffic coming from people seeking that type of information.

  1. JVZOO affiliate marketing

JVZoo is a very popular affiliate network among people in the MMO or “make money online” industry.

Most of what’s sold on there is info products like ebooks, video tutorials, software, apps, plugins and things related to email marketing, list building, self help, product development and more.

Every single one of JVZoo’s products are digital downloads

If you are actually looking for make money online guides, WordPress plugins, or other topics related to internet based business ideas, then JVZoo has lots of these offers readily available to you.

If you look a bit deeper at this site you’ll see there’s also a huge list of non “make money online” related product categories to sort through but don’t get too excited yet though…there’s a catch to be aware of.

You see even though there are lot of links and options many of these categories are actually empty because no one has submitted a product.

As a beginner affiliate marketer you must be aware that quality varies wildly with this program and they clearly do not filter their products for scams.

Nor do they check the legitimacy of the sales pages provided by product vendors and the claims they make.

For these reasons alone despite the popularity of this program, I do not recommend beginner affiliate marketers starting with JVZoo.

As you get going you probably won’t want to limit yourself to just one particular program but I included some others here just so you can start to see the different types of programs that are available.

Over time you can start to pick and choose attractive elements of different programs that fit with your needs and experience levels.

affiliate marketing3. Amazon Associates 

Amazon Associates is another good place for beginners to get started.

Apart from its huge advertising and promotion platform, Amazon has its own warehouse service. It also provides a distribution service for the products offered there.

The Amazon branding also helps your affiliate marketing sales because many potential customers know and trust this vendor.

Amazon also has a huge catalog of products of all shapes and sizes that let you easily create your own finely tuned promotions that can be completely different from what other affiliate marketers have done.

4. Commission Junctionaffiliate marketing

Commission Junction has been around for a very long time and has attracted many big brand names that you can apply for as an affiliate marketing promoter

The sheer size and reputation of this program is why I included here.

However, if you don’t have a website then there is little chance of being accepted plus there may be too much pressure on expected results within a 6 month period for a beginner affiliate marketer.

So the best time to apply with Commission Junction would be after you have established your website or blog and had some experience elsewhere as well.

Unlike many other programs Commission Junction only provides an advertising platform. It does not give you a product distribution or customer service.

So this means that you might have to deal directly with the companies you are promoting at times to resolve issues rather than being able to rely on Commission Junction alone and this may be too much too handle as a beginner affiliate marketer.

affiliate marketing5. Rakuten LinkShare

This program is a lot like the “middle-man” model of Commission Junction but it also has many smaller companies that may be much easier for beginner affiliates to work with.

The main product offers are designed for particular lifestyles and hobbyists that will help you discover more highly targeted promotions to appeal to a specific type of target audience you may have.

One good thing that Rakuten Linkshare has for beginners is that it has the simplest interface to learn and use plus a “QuickTour” option that shows you exactly how to use the site. Very impressive actually and its definitely a place to consider starting out and gaining experience with this third-party advertising style.

affiliate marketing6. ShareASale

 ShareASale is another “middleman-style” affiliate program.


It has a great reputation for being one of the friendliest places for affiliate marketers to work with. They are much more people-focused rather than number-focused.

For example it even hosts its own internal social network for merchants and affiliate marketers to connect with each other onsite. This is a really great thing for not just beginner affiliate marketers but all affiliates irrespective of the experience.

But the website interface is not that easy to use and as a beginner affiliate marketer you could easily and quickly get confused.

So I would not recommend you use this program until you get some more experience as an affiliate marketer.

If you’d like my highest recommendation of what affiliate program you should start with then please ask me about this in your comments below

That’s it for this part 2 of this 4 part series.

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Don’t miss my next post for Part 3 that covers:

How Best To Get Started as an Affiliate Marketer
Two Different yet Successful Affiliate Marketing Strategies


It’s Your Turn

I know just how busy you must be so many thanks for taking the time to leave me your comments.

As a beginner affiliate marketer which affiliate marketing programs have you had some success with?
Care to share why you decided to become an affiliate marketer?
What have been your biggest challenges or struggles as an affiliate marketer?
What has really worked well for you as an affiliate marketer?
What were the key things you got from this post?
Would you like some help with your affiliate marketing?

Peter Beckenham

I'm an Aussie entrepreneur who lives and runs his online sales & marketing coaching business from a remote Thai village. I help small businesses to build authority, attract quality leads and generate sales If you enjoyed your visit with me then SUBSCRIBE TO MY TRIBE where you will get lots of tips, ideas and practical, down-to-earth information about how to make the most of your online business journey.

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  1. Very well said as usual Peter!

    You definitely opened my eye to some new potential choices, I was not
    previously aware of!Thanks!

    For sure, successful affiliate marketing skills, definitely take some time and
    effort to develop!

    Thanks goodness, a real expert such as yourself, is more than willing to offer
    some real guidance! Because it’s too easy to get lost and completely overwhelmed
    very easily!

    Thanks so much for giving us a heads up, about which programs may be just a bit
    too advanced, for the typical newbie affiliate marketer!

    BTW, I couldn’t help but mention your awesome quote in the blog post for this particular link! I hope you don’t mind!LOL!

    • Hi Mark and welcome back to my place,

      Affiliate marketing is not all that difficult and can be an extremely successful and profitable option for beginner marketers IF they follow the right steps.

      there are just so many affiliate programs out there – its no wonder the beginner affiliate marketer gets completely confused.

      I know I remember being totally lost and confused in the beginning of my affiliate marketing experiences. Heck, even the terminology they use on their sites does not make it easy for new marketers to understand.

      In fact if the truth is told, many affiliate programs do not want beginner marketers and go out of their way to make it difficult for them.

      Glad you found some real value in the post Mark and please watch out for my next post which has the last part of the series – I kept the best for last!

      Best wishes from the remote Thai village blogger come affiliate marketer


  2. Hi Peter. I have some experience with a few of the affiliate marketing sources you listed. Amazon and Clickbank of course, and I’ve heard of Rakuten Linkshare and Commission Junction. Amazon’s affiliate commissions are very low, and Commission Junction is very selective as you said in your post. Most of my experience with affiliate marketing is in promoting products and services directly with the author. For example, a lot of people in the personal development / Law of Attraction arena offer affiliate programs, as do web hosting companies. I’ve made more money with them than with the broader programs you listed.

    My goal with these was more for seeing if I could make money from programs I was already using, not so much as a true affiliate marketer looking for a product, since my primary business is in network marketing.

    I’m looking forward to the next part in your series because there are a lot of similarities between affiliate marketing and how I’m building my business online.

    • Hello Ben and welcome back,

      I can see that you are relatively experienced as an affiiate marketer so its great to have you share your expertise here with my readers – thank you for that.

      Dealing directly with the product creator like you did has its advantages if you can also build your own email list as well as good relationships with the product creator (in your case the authors).

      Actually doing that is just one step away from beoming a product creator yourself and this takes on a whole new approach which is outside the focus of this post.

      Thanks again for sharing Ben and I look forward to bytour feedback on the last part of this affiliate marketing series coming soon.

      Best wishes from Thailand mate


  3. Once i tried with affiliates.,but i didnt got any penny. Then i come across with niche based affiliate network. It made me a stage. Once i entered with amazon niche affiliate system. It made me success.Not more not even less. I think your ideas will make a change on my words: Not less And great more right? Thanks for an awesome article.????????

    • Hello Sneha and welcome to my place online,

      I’m sorry to hear about your earlier affiliate marketing problems but sadly thre are many peope with the same expereiences – who don’t make a penny from all their efforts.

      But it doesn’t have to be that way and that’s the reason I have created this 4 part series. I truly believe affiliate marketing, done correctly, can be a fantastic for beginners to get started online and making some money fairly quickly.

      Please let me know if I can help you in any way with your affiliate marketing.

      Just leave me a comment and I’ll connect with you and we’ll see what we can get going for you. OK?

      Thanks for your visit SNeha and keep at it and you can win.

      Best wishes from the remote Thai village affiliate marketer


  4. Well it seems to appear that affiliate marketing is heading in gaining descent market.
    I have taken some interesting notes from the post which prove to be quite effective in affiliate marketing.
    Thanks for sharing with us.

    • Hello Shaoor and welcome to my place,

      Not sure what you really mean by affiliate marketing “gaining a decent market” but if you mean affiliate marketing can be both effective and profitable -then yes I agree with you.

      It’s all a matter of how you set up your affiliate marketingt business and I’m recommending that your focus should be more on list building as a beginner than on trying to get as many affiliate sales as you can.

      Glad you found the post helpful Shaoor and look forward to byour next vivist – don’t forget this is a 4 part series with a new part being published every week.

      Best wishes from the remote Thai village affiliate marketer


  5. Dear Peter,
    looks like my comment didn’t work last just now. So here goes again.
    Your posts are always full of wonderful insightful information that really can help a newbie avoid pitfalls.
    I didn’t know much about JVZOO and Clickbank and always wondered about them. Well, now I know. You do such a great job delivering helpful information to us and those who can benefit from it. I always enjoy reading your posts, it is as if I can hear you talking when I read them.
    Keep them coming mate…..well done -Jennifer

    • Hello Jennifer,

      Again many thanks as well as apologies for any issues you had in leaving your comment.

      People like you Jennifer are the life-blood of any blogger as you take the time to read what I create and then give more of your valuable time giving well thought our comments on my posts – in your case TWICE!

      I really do hope this 4 part series helps beginner affiiate marketers. I would be delighted to hear back from folks who had implemented some of my suggestions and were now making a success of their affiliate marketing business.

      Funny you say you can hear me talking when you read my posts because that’s exactly how I write them. Yes I nkow others are much more formal than me but I just have the target audience person in my mind as I writr – and I basically create my post as if I was writing to that person.

      Thanks again Jennifer – not many times am I blessed with 2 comments from the same reader!

      Best wishes from the remote Thai village blogger


  6. Wow Peter, there is so much information here for a newbie. You really have done your homework. I almost get the feeling you have had experience in all of them. I really enjoyed learning about some of those that I had no idea about. I had heard of JvZoo and Clickbank, but really didn’t know much about them until now.
    I like how you have made this available for a newbie so they know what pitfalls to avoid.
    There is a great start up here.
    You are always giving great value Peter and your posts are always easy to read.
    It’s like I can hear your voice when I read your posts.
    I love the way you deliver your work it is always genuine.
    Keep it up Peter….I really enjoy your posts-Jennifer

    • Hello Jennifer and welcome back,

      Many thanks for your glowing feedback – I really do hope the vaue I am creating reaches as many beginner affiliate marketers as possible.

      Actually I have had limied experience with all those affiliate platforms but the most with ClickBank and JVZoo.

      However, as I tried to point oit, the best way for a beginner affiliate marketer to start would be with none of these – and suggested to readers they ask in their comments what my recommendation would be – shades of “dirty affiliate marketing secret” !

      Many thanks again Jennifer – your visits to my place are always so supportive.

      Best wishes from the remote Thai village blogger come affiliate marketer


  7. Hi Peter

    Another excellent post on the important topic of affiliate marketing

    It’s important for bloggers as it’s a primary way for them to make money.

    You’ve featured the leading networks here. I’ve only got an account with JV Zoo and Clickbank, although I’m not currently active with them. I did have an account with Amazon, but they shut me down due to zero activity on my part!

    Amazingly Clickbank stills send commission cheques by mail. It’s like they’re living in a time warped parallel universe. So does AWeber – they recently sent a $500 cheque to me here in corrupt Cambodia. Fat chance I will receive it!

    Thanks for the heads up about JZ Zoo. I’ve purchased plenty of products from them – most were fine, but then again……

    I like the look of Rakuten and Share a Sale options – could be the way to go.

    To further add my two cents worth I’d like to say this: to make affiliate marketing work, bloggers need a traffic and conversion plan. It’s obvious for sure, but many are not quite clear on how to do it.

    Certainly one element of a conversion plan should include lead capture and email follow up. I know that some marketers just send visitors straight to the affiliate offer, but I still reckon that, in most instances, the name of the game is list building.

    Thanks for this, Peter. I look forward to the next instalment


    • Hello Kim and welcome back,

      Affiiate marketing is still one of the best ways to get started online and hopefully my series of posts where I am simplym sharing my experiences, will help beginner marketers to avoid the many traps I experienced.

      Actually, like you Kim, my Amazon affiliate account was shut dwn because I rarely used it and in fact only ever earned 5 commission payments. My affiiate focus was with JVZoo and Clickbank.

      wow I wonder if you’ll ever get that $500 cheque from Clickbank? We have our share of corruption here in Thailand as well but luckily I have never had any Clickbank cheques go “missing”!

      Kim I could not agree with you more re the fact that affiliate marketers MUST get involved with list building as soon as possible.

      Their lists will become their biggest asset if they nurture them properly. The new marketer just has to be a little patient in setting up their business in order to maximize their long term potential.

      Hopefully that important message is picked up by beginner affiliate marketers.

      There is a very limited future in sending your traffic directly to the product vendor’s sales page. They’ll love you for it but in the end it will destroy your affiliate marketing business.

      Thanks again Kim for your awesome comment

      Best wishes from the remote Thai village marketer


  8. Hey there Peter,

    Great post! Surely a lot of people who are just starting out will definitely get a lot of value from this. I’d say my favorite from what you’ve shared is becoming an Amazon Associate. Thank you for sharing!

    • Hello and welcome back PJ,

      Thank you for your very supportive comment – I really appreciated that.

      Hopefully folks who are just stating out online or even considering starting online will get some value from this series.

      Good luck with your Amazon affiliate option but if you’d really like to know where you should start your affiliate marketing journey then let me know in the comments here or simply drop me an email as:

      Thank you again for your visit PJ

      Best wishes from the remote Thai village affiliate marketer


  9. Hi Peter. I wanted to throw my two cents in here on your blog and really talk to your followers. With the presidential debates going on here in the United States and people endorsing the candidates I wanted to throw my endorsement to you as someone who really knows what he is talking about in affiliate marketing. And to your followers, Take Peter’s recommendation at heart. BTW. Great post.

    • Hello David and wow…many thanks for your extremely kind endorsement.

      What a lovely surprise.

      I’ve been watching some of your USA presidential debates and I must admit that at times I just wonder if these people really have the presence to be President. So many times you see childest behaviour not exactly what you’d expect from a presidential candidate.

      But hey, the topic is affiliate marketing and I am so pleased you are finding the series of help and interest to you.

      Thanks again David and watch out for next week’s part 3

      Best wishes from the remote Thai village blogger


  10. Hi Peter,
    I have little experience with commission junction and amazon affiliate program. And haven’t tried the other programs that you have mentioned but I will take a closer to them.
    Thanks for sharing.

    • Hello Robin and welcome,

      Please understand that I am NOT trying to promote any of these affiliate programs.

      I just gave what I considered to be some of the better programs but there’s lots of them.

      Actually for beginner affiliate marketers I would not really recommend starting with any of these immediately.

      I mentioned at the bottom of my post that if any beginners would like my personal recommendation of were best to start their affiliate marketing journey then they could simply leave me a comment about this.

      Great you found some help here Robin and please let me know if I can help you further in any way.

      Best wishes from the remote Thai village blogger


  11. Hi Peter,

    Just looking into the future, I see a great and complete ebook about Internet Marketing for beginners by Peter Beckenham!

    Very cool second part Peter, so much helpful information and basic knowledge for anyone looking to start into this online business word. Could be hard and some people find it scary but thanks to people like you, anyone looking for information about it can find it for free and from an expert like you.

    I like ClickBank and JvZoo, never did anything with Amazon but I know it’s huge and awesome as well.

    Never heard about the rest but I will definitely check them out! Thanks for the recommendation!


    • Hi Nicolas and welcome back to my place,

      I am delighted if you found this series of posts helpful – thanks for your kind and supportive words mate.

      Hopefully beginner affiliate marketers will discover this series of posts and avoid some of the pitfalls that many affiliate marketers have made – including me as I made a stack of mistakes!

      Actually the idea of an ebook had crossed my mind but I’m not sure whether to make it a giveaway for list building purposes or a paid product.

      I think I’ll go for the free gift option as list building is far more important to me than anything else right now.

      Once again thanks for your visit and your awesome feedback Nicolas

      Best wishes from the remote Thai village blogger


    • Hey Timothy,

      Thanks for your visit and good luck with your JVZoo account.

      If I was you I’d also look at ClickBank.

      I’m not sre how experienced you are Timothy as an affiliate marketer – you did mention that you just decided to go into affiliate marketing but is the the first time you tried this marketing approach?

      JVZoo would not by my first recommendation even though it does have a vast amount of internet marketing products available over there.

      Good luck and let me know how you get on or if you need any help

      Best wishes from the remote Thai village blogger come marketer


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