You Can’t Handle The Truth (about online marketing)

truth1How would you react to that now famous courtroom rant in the movie A Few Good Men?


Hear me out here…



What tension!

What a climax!

What a mess up!

The face to face confrontation between Colonel Jessep and Lieutenant Kaffee is something people will never forget!

Jessep was…



Arrogant even…

But he was fooled and lost!

The truth comes in many forms and formats and Colonel Jessep failed to see the obvious trap.

Just like many internet marketers who plunge in full of confidence, enthusiasm and even a touch of arrogance…

They are all talk.

They dream big.

They give it their all…

Well for at least a few weeks…

Then when sales don’t happen and profit dreams fade…

They pack up their kit and they’re out of there…

Only to then chase some other “shiny truth object”


Want to know the truth about online marketing?

Think you can handle it?

Let’s see you then…

You need persistence, consistency and a lot of hard work.


The hard work has to be done in a specific key area – not just anywhere.

But way too many “clueless ratings” want to get started selling anything to anyone.

Just to make some money!

This is barracks suicide.

Want to succeed online?

Want to know the real truth about success?Can you handle the truth

Can you handle this?

List building

That’s the baton you need to grab!

So to really make it online you build yourself a parade ground full of interested prospects.

But how you ask?

Grab your kit and caboodle and march on over to the

Your Ultimate List Solution

The good news is…

You don’t have to go it alone

You don’t have to spend months learning

You don’t have to spend sleepless nights wondering why your list doesn’t buy things

This step by step coaching program will build trust with your prospects, create a highly responsive list and…

Quickly convert your prospects into eager cash-paying customers.


Go now and enjoy the esprit de corps and the success you deserve.

Ultimate List Building

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Peter Beckenham

I'm an Aussie entrepreneur who lives and runs his online sales & marketing coaching business from a remote Thai village. I help small businesses to build authority, attract quality leads and generate sales If you enjoyed your visit with me then SUBSCRIBE TO MY TRIBE where you will get lots of tips, ideas and practical, down-to-earth information about how to make the most of your online business journey.

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  1. What an excellent analogy Peter!

    First of all, wasn’t the final courtroom showdown between the
    supremely confident and more than slightly arrogant colonel Jessup
    and his provocateur lieutenant Kaffee simply a classic!

    Jack’s catch all phrase, has got to be one of
    the all time greatest five letter word lines in all of movie making history!

    Let’s hope your audience can handle the truth, when it comes to you sharing,
    what it really takes to being successful online!Great analogy!Loved the comparisons!

    • Hey Mark,

      Just like you I really enjoyed that courtroom scene – what a classic.
      Yes I couldnb’t resist making the comparison and hopefully my message sunk in with folks.
      Always great to have you visit Mark – your kid support is greatly appreciated my man.

      All the best

  2. For the most part, I cannot handle the truth. Online marketing has me re-thinking the things that I thought I knew 4 years ago. I am trying to make a living from it and with all of the things changing, it can be very hard to do. I never figured out how to build a list and that has been bothering me for a while. Time to do some real training!

    • Hello Annette. There are some simple yet critical elements you must have in place to maximize your opportunity with online marfketing. List building is one of these and to help you I would ask you to check out a blog post I have here – I hope you find that hewlpful and there are a few other posts here you should check out regarding email marketing. Please let me know if there is something I can help you with – always happy to share what works for me. Thanks for your comment.

  3. Peter, love the post. Great way to put your point across that is easy to understand. Love it and so true.
    Too many people give up too easily due to not understanding that it takes time, work, consistency and they run away and fail – yet again. They have probably been doing this for ages and chasing the shiny object.

    Well done for sharing this valuable lesson.

    Have a great weekend Peter.

    • Many thanks for the supportive comments Gill. Greatly appreciated mate. It’s sad so many peple give up when on many occasions they are on the brink of a major breakthrough. Persistence is the key!

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